Packaging Design ★ 2026 ★ Projects ★
Packaging Design ★ 2026 ★ Projects ★
REESES
HALLOWEEN
EDITION
This packaging is designed as a pull-up box, where lifting the top reveals two peanut butter cups inside. The structure adds a small surprise element, making the unboxing more engaging. The outer design follows a Halloween theme, using orange tones, spooky motifs, and playful graphics to match the occasion.
The inside of the box continues the theme with custom inserts that hold the cups neatly. The overall design focuses on making the product feel festive, interactive, and visually appealing while keeping the brand identity strong.
Project Overview
Category: Theme-based design
Timeline: 2 weeks (2026)
Packaging Design ★ 2026 ★ Projects ★
LUVICE
ICE-CREAM
TUB
The lid design is clean and centered, with the logo placed in the middle along with the flavour and brand name. This helps maintain clarity and makes the packaging easy to recognize.
This is a packaging design for an ice cream tub from a fictional brand called Luvice. The main concept was to connect the brand identity with the product in a simple and clear way. The image of the ice cream is placed inside the heart shape of the logo, making the product the main focus and creating a strong visual connection with the brand name.
Project Overview
Category: Ice-Cream Tub
Timeline: 2 weeks (2024)
INDIAN
MASALA
CHIPS
I chose green because it feels more connected to masala and herbs, and it helps the pack stand out better. The main focus is the “Indian Masala” text, which is large and bold so people can quickly notice the flavour. I have also placed a square pattern in the background to give it a Indian feel.
For this redesign, I wanted to break the common color pattern used for masala chips. The original packaging had blue background, with visual of the chips being the highlight of the packet which made it not stand out compared to the other packaging. The original design also had used 4 typefaces, which was not looking cohesive.
Project Overview
Category: Packaging Re-design
Timeline: 1 week (2026)